Having a well thought through, targeted digital strategy is essential to your success. Every business is different, and we leverage our expertise to discover the path to purchase for your desired customer, for your business.
With Website & Landing Page design, there are two elements to address. The visual side, and the strategic, digital side. We assess what the role of each asset is, within your overall digital footprint.
There are many channels and platforms to choose from, and a common mistake is to use a shot gun approach, seeking to be everywhere at once. The Double O approach is to adopt a ‘best practice’ testing strategy as the starting point for your desired business outcome and target market.
“You’ve re-invigorated my enthusiasm for my own business! Your passion and ownership of developing my branding and building my site has rubbed off. Business is up 18% post rolling out my new branded look off & online”
Kelly Flavell - Kelly Flavell Law
“Thanks for all of your hard work Caro – we are actually there! Well done you for wrangling a whole bunch of techno phobic types into this world. Thanks for being our guide, we couldn’t have done it without you :-)”
Kim Morresey - GM, Dog Zen
“Thanks so much for your huge effort getting Dog Zen launched and all the ongoing work. We are stoked with the response. Thanks for your great work!”
Mark Vette - Owner, Dog Zen
Our Proven Process, Produces Results
We meet with you to understand your business. To get clear on what your desired business outcomes are, who your target market is and what challenges you may be facing.
Having a well thought through, targeted digital strategy is essential to your success. We recommend what we know to be the best and clearest path for you to take based on our experience, previous results achieved, and close connection with the global digital marketing community.
‘Smart Implementation’ means every part of the implementation process is considered, cost effective, creative, reflecting best practice and the integrity of your brand.
Each implemented component for your digital marketing plan is tested to assess your target’s responsiveness. From achieving your first milestone, such as building a list; right through to creating and selling your product or service online.
Ultimately for a business online, it is conversion from prospect to becoming a customer. As part of that desired end outcome, we review how each component of your digital marketing is performing, as much as the end conversion rate.